Their system is also the most user friendly for both me and my clients. In the end, it was clear to me which was the best company to go with, in regards to features, customer and sales support and pricing.īizness Apps had offered more great features, the most thorough tutorial system, and the quickest and most helpful and customer support service than any of the competition. I had found and signed up with a few different white label app builders systems and learned each system inside and out, from the building design process, and having experience with their customer support and customer service. It was then that I discovered that there were white label mobile app services, which I found to be exactly what I needed to offer something different. However some services were either very expensive or just didn't appeal to me as something that could help my business stand out from the local competition, I went through everything from, social media marketing softwares, mobile website builders, and even text messaging systems. So tell stories that excite your customers and align with their goals.Overall: While looking to add some more services to my web business, I had gone through many different marketing products and services that I could offer to my clients.
While someone can copy your product or service, they can’t copy your brand. This eventually lead the company to be acquired by BnkToTheFuture.Ī good brand story elevates companies above the competition. By challenging the status quo, we were defending the rights of traders everywhere – a story that our prospects loved. Altcoin.io became a champion of security in a market dominated by custodial platforms that put users’ funds at risk. The story here was simple: by trading on our decentralized, non-custodial platform, traders could protect their assets. My second business, Altcoin.io, was a decentralized exchange (DEX) for trading digital assets. We helped small businesses compete against their larger rivals through mobile marketing – and this struck an emotional chord with our customers. What was the bigger picture? What positive change did our business enable? In the end, we had the perfect David vs Goliath tale.
Now, $100,000 isn’t a lot of money, so we needed a story that resonated with our target market so we could scale before the cash ran out. By the time Bizness Apps was acquired by private equity firm Think3, we had grown to $10M in annual recurring revenue, operating in 40 countries, and employing over 100 people. We made mobile app development affordable for small businesses, and initially, raised around $100,000 in funding. I started my first company, Bizness Apps, while still in college. I like to build stuff, mostly companies, and try to tell a story that goes beyond what the company does to how it’s changing markets. I’m Andrew Gazdecki and I’ve been an entrepreneur for longer than I can remember.
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